I’ll never forget the first time I walked into my friend’s apartment and was greeted by the most intoxicating scent. It wasn’t overpowering like those plug-ins from the drugstore – it was subtle, sophisticated, and perfectly dispersed throughout her space. When I asked about it, she proudly showed me her Pura smart diffuser mounted discreetly on her wall. I was instantly obsessed.
But then came the sticker shock. As much as I wanted one (or three) for my own home, the price tag had me hesitating. That’s when my bargain-hunting instincts kicked in. I made it my mission to find legitimate ways to get a Pura diffuser free device or at significantly reduced cost – and boy, did I learn a lot along the way.
If you’re like me and have been eyeing these sleek little smart home fragrance devices but don’t want to pay full price, you’re in the right place. I’ve spent countless hours researching and testing various methods, and I’m sharing everything I’ve discovered about how to get your hands on a Pura without emptying your wallet.
What Makes Pura Worth the Hunt?
Before we dive into the ways to get a Pura diffuser free device, let’s talk about why these little gadgets are so coveted in the first place.
Pura isn’t just another plug-in air freshener. It’s a smart home device that connects to your phone via an app, allowing you to control fragrance intensity, set schedules, and even alternate between two different scents. The fragrances themselves are premium quality, with partnerships with luxury brands like NEST New York, Capri Blue, and Anthropologie.
Unlike traditional air fresheners that can be overwhelming or fade quickly, Pura provides consistent scent throughout your space. It’s also safer than candles (no open flame!), more sophisticated than plug-ins, and more convenient than reed diffusers.
The downside? A brand new Pura device typically costs around $44-$50, not including the fragrance vials which run about $16-$18 each. For many of us, that’s a splurge – which is exactly why I set out to find legitimate alternatives to paying full price.
Partner Programs: The Most Reliable Way to Get a Pura Diffuser Free Device
In my experience, the most legitimate and reliable way to score a free Pura device is through their official partner programs. Pura regularly collaborates with influencers, bloggers, and content creators – and if you fit into one of these categories, you might be eligible to receive products in exchange for content.
The Pura Affiliate Program
Pura has an official affiliate program that allows content creators to earn commission on sales while sometimes receiving free products for review. To qualify, you typically need:
- An established blog, Instagram, TikTok, or YouTube channel
- Content focused on home decor, lifestyle, motherhood, or similar niches
- A genuine interest in the product (they can spot inauthenticity a mile away!)
When I first applied to their affiliate program, I made sure my application highlighted my authentic interest in home fragrance and how it fit naturally with my existing content. Be prepared to share your social media handles, website stats, and examples of previous brand collaborations.
Once accepted, you may receive a welcome kit that includes a free device and fragrance vials. Even if you don’t get a free device immediately, the commission structure (usually around 10-15%) means you can essentially earn your way to a free Pura through referrals.
Pura’s Ambassador Program
A step beyond the affiliate program is Pura’s ambassador program, which is more selective but offers greater perks. Ambassadors typically receive:
- Free devices and fragrance vials
- Early access to new scents
- Higher commission rates
- Exclusive promotional opportunities
The ambassador program typically looks for content creators with larger followings (often 10K+) and proven engagement, though I’ve seen exceptions for creators with highly engaged niche audiences.
Promotional Giveaways: Timing Is Everything
Another legitimate way to get a Pura diffuser free device is through official giveaways, contests, and promotions. Pura regularly runs these events, especially around product launches, holidays, or special occasions.
Follow Official Pura Channels
I’ve found that the best way to stay on top of potential giveaways is to follow Pura on all their official channels:
- Instagram (@pura)
- TikTok
- Email newsletter
I set up notifications for their social posts so I never miss a giveaway announcement. Their Instagram stories often feature flash giveaways that aren’t promoted elsewhere, so that’s my top recommendation.
Partner Brand Giveaways
Beyond Pura’s own channels, keep an eye on their partner brands. When Pura launches a new fragrance collaboration with NEST, Capri Blue, or another brand, they often celebrate with joint giveaways that include devices and fragrance vials.
I once won a complete Pura setup through a giveaway hosted by a home décor influencer who had partnered with Pura. The entry requirements were simple – follow both accounts and tag a friend – and I was genuinely shocked when I won!
Seasonal Promotions
Pura typically runs their biggest promotions during:
- Black Friday/Cyber Monday
- Mother’s Day
- Spring cleaning season
- Holiday season (November-December)
During these times, while they may not offer completely free devices, they often bundle devices with free fragrance vials or offer substantial discounts that make the investment much more manageable.
Last Black Friday, I snagged a device for 40% off plus two free fragrance vials, which essentially made the device cost about $20 – less than half the regular price.
Referral Programs and Friend Codes
Pura occasionally runs referral programs that allow existing customers to earn credits or free products by referring friends. If you know someone who already owns a Pura, ask if they have a referral code you can use.
When Pura runs these promotions, the structure typically works like this:
- Your friend sends you a unique referral link
- You purchase a device using their link
- They receive credit toward free fragrance vials or even a free device after a certain number of successful referrals
- You might receive a special discount or bonus vial with your purchase
While this method doesn’t get you a completely free device upfront, it’s a win-win situation where both you and your friend benefit. I’ve personally received several free fragrance vials through referring friends, which has significantly reduced my overall Pura costs.
Look for Bundle Deals on Official Retailers
If you’re flexible about the “free” part and are open to significantly discounted options, keep an eye on authorized Pura retailers like:
- Pura’s official website
- Amazon (official Pura store)
- Anthropologie
- Nordstrom
These retailers occasionally offer bundle deals where the device is essentially free when you purchase multiple fragrance vials. For example, a “Starter Kit” might include a device and 4 vials for the price of just the vials, effectively making the device free.
I’ve found that these deals tend to appear more frequently during seasonal transitions or when new fragrance collections launch. Setting up price alerts on these items can help you catch the deals before they sell out.
If you’re looking for scent recommendations, some of the most popular options include Volcano by Capri Blue (a tropical citrus favorite) and Linens & Surf (a clean, fresh scent that’s perfect for any room). For a complete guide to the best scents, check out my room-by-room scent guide.
Product Testing Opportunities
Pura occasionally seeks product testers for new devices, features, or fragrances. While these opportunities are limited, they can be a legitimate way to get a Pura diffuser free device in exchange for detailed feedback.
To increase your chances of being selected:
- Join the Pura email list (they often recruit testers through targeted emails)
- Follow them on social media and respond thoughtfully to their posts
- Fill out customer surveys when offered
- Check product testing platforms like Influenster or BzzAgent that occasionally feature Pura
I once participated in a scent testing program where I received several fragrance vials for free. While I didn’t get a free device that time, the testers who provided the most detailed feedback were later invited to test new device features and keep the units.
What About Those “Free Pura” Social Media Posts?
During my search for legitimate ways to get a Pura diffuser free device, I encountered numerous social media posts and ads claiming to offer “free” Puras. I need to be completely honest: many of these are not legitimate offers.
The most common misleading promotions include:
- “Free” devices that require you to pay shipping fees that are nearly the cost of the device
- Subscription traps that offer a “free” device but lock you into expensive monthly purchases
- Counterfeit devices that look like Pura but don’t function properly
- Phishing scams designed to collect your personal information
Always verify promotions through Pura’s official channels. If an offer seems too good to be true, it probably is. I learned this lesson the hard way when I almost fell for a “just pay shipping” offer that turned out to be for a knockoff device.
My Personal Experience: How I Finally Got My Pura
After months of research and patience, I ultimately got my first Pura device through a combination of strategies. I waited for a holiday sale (30% off), used a friend’s referral code (extra 10% off), and received a free fragrance vial as part of a promotion.
While not completely free, I ended up paying less than half of the retail price for the complete setup. Since then, I’ve earned enough through the affiliate program to cover the cost of additional devices for other rooms in my home.
In my experience, the most successful approach is to combine multiple strategies and be patient. Follow the official channels, join the email list, and wait for the right promotion to come along.
Is the Hunt for a Free Pura Really Worth It?
After all my searching for legitimate ways to get a Pura diffuser free device, I have to ask: is the effort worth it?
For me, absolutely yes. My Pura devices have transformed my home environment in ways that cheaper alternatives never could. Being able to control scent intensity from my phone means I never have to worry about fragrance being too strong or too weak. The scheduling feature ensures I’m not wasting fragrance when I’m away, and the ability to switch between two scents prevents nose blindness.
That said, if you’re not willing to put in some effort or wait for the right opportunity, you might be better off simply saving up for the full-price device. Sometimes the value of your time exceeds the potential savings.
If you’re new to Pura and wondering about the complete experience, check out my ultimate unboxing guide to see exactly what comes in a complete Pura diffuser set. And once you get your device, make sure to read my tips on how to set up and use a Pura diffuser for the best experience.
The Bottom Line: Patience and Persistence Pay Off
Finding legitimate ways to get a Pura diffuser free device requires a combination of timing, networking, and sometimes a bit of luck. While completely free devices are rare outside of official partnership programs, significant discounts are achievable with the right approach.
My best advice is to:
- Follow Pura on all social channels and join their email list
- Consider creating content if you’re active on social media to qualify for affiliate programs
- Wait for major sale events (Black Friday, etc.) to maximize discounts
- Ask friends who own Pura devices for referral codes
- Be skeptical of “free” offers that seem too good to be true
With a little patience and strategy, you can join the Pura community without paying full price. And trust me, once you experience the convenience and luxury of controlling your home’s scent from your phone, you’ll be glad you put in the effort to find legitimate ways to get a Pura diffuser free device or at a significant discount.
For those who want to explore the full range of Pura refills and luxury home scents, I’ve put together a comprehensive guide. You might also be interested in finding out which Pura scents last the longest to get the most value from your investment.
Have you tried any of these methods? I’d love to hear about your experiences hunting for Pura deals in the comments below!
